Partnerships / Advertising

WORK WITH
CHERUB

CHERUB is an independent London-based magazine covering fashion, film and contemporary culture.

Founded in 2026, the magazine publishes original journalism, interviews, criticism and visual storytelling across an evolving digital platform. CHERUB brings together emerging perspectives and established names, with an editorial approach built around curiosity, strong ideas and stories worth spending time with.

For brands and organisations, CHERUB offers the opportunity to become part of that environment through considered advertising and creative partnerships.

We work with partners across fashion, beauty, entertainment and culture to develop campaigns that feel appropriate to both the publication and its readership.

CHERUB editorial collage featuring fashion and cultural portraiture

Why CHERUB?

AN EDITORIAL ENVIRONMENT BUILT AROUND CULTURE.

CHERUB is building an engaged readership around fashion, film and the wider cultural conversation.

Our audience comes to the magazine to discover people, ideas and work they may not encounter elsewhere — from emerging creative talent to conversations with established figures across the industries we cover.

As an independent publication, CHERUB can approach commercial partnerships with flexibility. Rather than forcing every campaign into the same format, we work with partners to find an approach that suits the story, platform and objective.

Commercial partnerships are kept distinct from independent editorial coverage and are identified appropriately.

Our audience

CHERUB is London-based and read beyond it, by people interested in fashion, film, contemporary culture and the ideas shaping them.

Work with us

PARTNERSHIPS BUILT
AROUND THE IDEA.

CHERUB works with commercial partners across digital advertising, branded content, social, newsletters and bespoke campaigns.

01

DIGITAL ADVERTISING

Display and promotional placements across CHERUB’s digital editorial environment.

02

BRANDED CONTENT

Original commercial features developed with partners and presented clearly as sponsored content.

03

SOCIAL

Campaign extensions and dedicated content across CHERUB’s social channels.

04

NEWSLETTER

Commercial placements within CHERUB’s newsletter, connecting campaigns directly with subscribers.

05

BESPOKE PARTNERSHIPS

For projects that do not fit neatly into a single format, CHERUB can develop a tailored approach around the campaign, release or idea.

Commercial enquiries

TELL US ABOUT
YOUR PROJECT.

For advertising, partnerships and commercial enquiries, send us a few details below. We'll be in touch if the project feels like a good fit for CHERUB.